This page is general information, not medical advice. Suitability for any treatment is confirmed at a private consultation, and clients with medical conditions or medications should check with their physician first.
What permanent makeup is
Permanent makeup, also called micropigmentation or cosmetic tattooing, deposits color into the upper layer of the skin to enhance features such as eyebrows, lips, and the lash line. Despite the name, it fades gradually as the skin renews, so most people refresh their color over time.
Mahsa came to permanent makeup after years as a bridal, red carpet, and editorial makeup artist. That background matters: shaping a brow or choosing a lip color is a makeup decision first, and the best results look like your features on a good day.
Compare treatments
| Treatment | What it does | Typical appointment | Learn more |
|---|---|---|---|
| Microblading | Each hair stroke drawn by hand, strand by strand, for natural, fuller brows | About 1.5–2 hours | Microblading |
| Powder and combination brows | Soft machine shading, alone or with strokes, for a filled look | About 1.5–2 hours | Powder brows |
| Freckles | Soft, scattered freckles placed to look natural | Discussed at consultation | Ask at your consultation |
| Lip blush | Sheer, lasting color and a more defined lip line | About 1.5–2 hours | Lip blush |
| Permanent eyeliner | Pigment along the lash line, from subtle to defined | Discussed at consultation | Permanent eyeliner |
| Brow lamination (no pigment) | Sets brow hairs into a brushed-up shape for weeks | Under an hour | Brow lamination |
| Lash lift (no pigment) | Lifts and curls natural lashes for weeks | Under an hour | Lash lift |
Consultation, consent, and safety
Every permanent makeup treatment begins with a consultation. You talk through the result you want, your skin, and anything that affects healing. California's Safe Body Art Act requires clients to complete a health questionnaire and a written informed consent form before a procedure, and to receive written aftercare instructions.
- Permanent makeup is not performed on anyone under 18, even with parental consent, under California law. Bring a valid photo ID.
- The health questionnaire covers pregnancy, cold sores (herpes), diabetes, latex or antibiotic allergies, bleeding disorders, heart valve conditions, and current medications.
- The FDA regulates tattoo and permanent makeup pigments as cosmetics, and no pigments are FDA-approved for injection into the skin. Ask any artist which pigments they use.
- Possible risks include infection, allergic reactions (sometimes delayed), granulomas or keloids, and results you are unhappy with. Removal is difficult, which is why shape and color are approved before any pigment is placed.
How to prepare for permanent makeup
- Mahsa's pre-procedure protocol: no Botox, chemical peels, microdermabrasion, or facial laser treatments for four weeks before your appointment.
- Stop retinoids and strong exfoliating skincare near the treatment area beforehand.
- Tell Mahsa about all medications and supplements you take. Do not stop or change a prescribed medication for an appointment; if you have questions, ask your physician.
- For lip blushing, tell Mahsa if you have ever had cold sores; your physician may recommend preventive medication.
- Tell Mahsa if you have taken isotretinoin (Accutane) in the past year, have a history of keloids, or have a skin condition near the area.
- Permanent makeup is not performed during pregnancy, over an active infection or open wound, or during chemotherapy or radiation.
Healing and touch-ups
Swelling, redness, and light flaking or crusting are normal in the first days, and color looks darker than the healed result for roughly the first week or so. Healed lip color can take around four weeks to fully show.
A follow-up appointment is part of the process. Industry guidance recommends waiting at least four weeks before refining brows or eyeliner and at least six weeks for lips, once the skin has fully healed. After that, periodic color refreshes keep results crisp; Mahsa recommends one every eight months to a year.
Freckles, corrections, and patch tests
Freckles: soft cosmetic freckles can be placed across the nose and cheeks for a natural, sun-kissed look. Size, spacing, and color are designed with you first.
Correcting previous permanent makeup: Mahsa offers correction of permanent makeup done elsewhere when it is appropriate. Some faded, uneven, or discolored work can be improved; some needs a different plan first. She assesses it in person and tells you honestly what she recommends.
Patch tests and pigments: patch tests are available if you would like to check how your skin responds before your appointment. Mahsa uses professional hypoallergenic permanent makeup pigments and offers patch-test guidance for clients with sensitive skin or allergy concerns. No cosmetic pigment can guarantee zero reaction, so clients with known allergies should ask before booking.
How to choose a permanent makeup artist
Permanent makeup is difficult to undo, so choose carefully. Questions worth asking any artist in Los Angeles:
- Can I see healed results, not only fresh photos taken minutes after the procedure?
- Are you registered with the county as a body art practitioner, and does this location have a health permit?
- Do you use sterile, single-use needles and blades?
- Will I complete a health questionnaire and informed consent form, and receive written aftercare?
- Which technique do you recommend for my skin type, and why?
- Is a follow-up included, and when is it scheduled?
- What exactly does the price cover?
- What aftercare will I be given, and who do I contact if I have a question while healing?
Ask Mahsa any of these at your consultation. You can also read client reviews and see before and after work.
Booking and touch-ups
Permanent makeup services start at $600, and Mahsa confirms your price when you request a consultation. Later touch-ups are priced separately. Gift cards are available.
Permanent makeup pricing
Your exact price depends on the treatment and is confirmed at your consultation.
Permanent makeup services
From $600
Microblading, powder brows, lip blush, permanent eyeliner, and freckles
- A private consultation before any pigment is placed
- Brow mapping or lip and liner design approved by you
- Written aftercare instructions
- Later touch-ups are priced separately.
- Gift cards are available. Ask Mahsa about payment options for eligible services.
Quick question?
Ask Mahsa directly
Four questions, and Mahsa replies personally. Prefer to talk? Call or text (424) 230-4356.
Mahsa's work
View the portfolio
Before & afterMicroblading · before and after
Before & afterLip blush · before and after · healedHealed
Before & afterPermanent eyeliner · before and after
Before & afterMicroblading · before and after
Before & afterLip blush · before and after
Before & afterMicroblading · before and after
Google reviews
What clients say
5.0 rating from 30 five-star Google reviews, as of September 29, 2026. All reviews · Read reviews on Google (opens in a new tab)
I’m beyond thrilled with my microblading experience with Mahsa! She truly went above and beyond, taking her time to perfect my brows with such precision and care. I felt completely taken care of from start to finish. If you’re looking for flawless, high-quality brows, I can’t recommend her enough!
There is no one better than Mahsa. Before I came to her for microblading, I would spend a significant amount of time everyday filling in my eyebrows and trying to get them in a good shape.…
Mahsa is incredible at everything. I got my lip blushing done almost 5 years ago and am still so happy with the results. She chose the perfect shade and lined everything so precisely I don’t even need lipstick or liner anymore!
I’ve only had the best experiences with Mahsa. I went for the first time to do a simple eyeliner. It was so quick and easy. I loved it so much. Mahsa is so particular and does the most perfect job.…
Questions clients ask
Why does permanent makeup cost more at some studios than others?
Permanent makeup is not a one-size-fits-all service, and a price covers different things at different studios. Mahsa's process is built around custom design: your shape is mapped and drawn before any pigment is placed, pigment is chosen for your skin tone, and the appointment is unhurried. When you compare quotes, compare what each one actually covers rather than the first appointment price alone.
Worth asking anywhere you consider: what is included, whether a follow-up is part of the price, what aftercare you receive, and whether you can see healed results rather than only photographs taken minutes after the procedure.
Will permanent makeup make me look like someone else?
The aim is brows, lips or eyeliner that suit your own face rather than one shape applied to everyone. Mahsa works from your facial proportions, your existing hair and the result you say you want, and for brows the shape is drawn on and adjusted with you until you approve it before any pigment is placed.
Permanent makeup fades and needs maintenance, and how it heals varies with skin type, pigment, technique, aftercare and sun exposure.
Are the permanent makeup pigments hypoallergenic?
Mahsa uses professional hypoallergenic permanent makeup pigments and offers patch-test guidance for clients with sensitive skin or allergy concerns. No cosmetic pigment can guarantee zero reaction, so clients with known allergies should ask before booking.
Which permanent makeup service is right for me?
Microblading draws individual hair strokes and suits brows that need natural-looking fullness; powder brows shade the brow and often suit oily or combination skin; lip blush adds soft colour to the lip; eyeliner defines the lash line. Mahsa recommends one at your consultation after looking at your skin and the result you want.
How far in advance should I book permanent makeup?
Every treatment starts with a consultation, and appointments run Sunday through Friday, so text or call for the next opening. Allow several months before a wedding or a big event, because colour settles over several weeks and a follow-up visit follows the first appointment.
How much does permanent makeup cost with Mahsa?
Permanent makeup services start at $600. Your exact price is confirmed at consultation, and later touch-ups are priced separately.
Can Mahsa correct permanent makeup done by another artist?
Sometimes. Mahsa offers correction of previous permanent makeup when appropriate, after assessing the existing work in person at a consultation.
Does Mahsa do freckles?
Yes. Cosmetic freckles are one of Mahsa's permanent makeup services, designed with you at consultation.
How long does permanent makeup last?
Permanent makeup fades gradually rather than disappearing. Many people refresh brow or lip color every one to three years, and Mahsa recommends a refresh every eight months to a year to keep results crisp. Sun, skin type, skincare, and pigment color all affect longevity.
Does permanent makeup hurt?
Most people feel some discomfort, and it varies from person to person and by area. Lips and eyeliner are often more sensitive than brows. Mahsa checks in with you throughout the appointment.
Is permanent makeup safe?
Permanent makeup carries real risks, including infection and allergic reactions, which is why hygiene, sterile single-use tools, a health questionnaire, and careful aftercare matter. The FDA notes that no permanent makeup pigments are approved for injection into the skin.
Can I get an MRI if I have permanent makeup?
Yes. Complications are rare, but some people feel brief swelling or burning in tattooed areas during an MRI, and eyeliner can affect eye-area images. Always tell your imaging team you have permanent makeup.
Can I get permanent makeup while pregnant or breastfeeding?
Mahsa does not perform permanent makeup during pregnancy. There is limited data on pigment exposure during pregnancy and breastfeeding, so waiting is the cautious choice; ask your physician.
Can permanent makeup be removed?
Removal is possible but can be long, uncomfortable, and expensive, and some pigment may not fully clear. That is why the shape and color are designed and approved with you before any pigment is placed.
What is the difference between permanent makeup and microblading?
Permanent makeup is the umbrella term for cosmetic tattooing of the brows, lips, and eyes. Microblading is one permanent makeup technique for brows, using a hand tool to draw hair-like strokes.
Where can I get permanent makeup in Tarzana?
The Brow Doctor | Makeup By Mahsa G. is at 18321 Ventura Blvd, Suite 680, in Tarzana, between Encino and Woodland Hills. Visits are by appointment Sunday–Friday (closed Saturday), starting with a consultation.
Keep exploring
Sources
- Cleveland Clinic — Micropigmentation
- Society of Permanent Cosmetic Professionals — Information for the public
- U.S. FDA — Tattoos & Permanent Makeup: Fact Sheet
- California Health & Safety Code §119302 — Minors
- California Health & Safety Code §119303 — Informed consent and health questionnaire
- American Academy of Dermatology — Tattoo skin reactions
- MotherToBaby — Cosmetic procedures while pregnant or breastfeeding
- Cleveland Clinic — Pros and cons of permanent makeup
Written by Mahsa Gerami, The Brow Doctor | Makeup By Mahsa G.. Last updated .